Dr. Jana Gross
The Power of Nanoinfluencers
We are very happy to announce that our article is published in cooperation between KEDGE Business School and the University of St.Gallen.
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Dr. Jana Gross
- Dec 11, 2022
- 1 min
New technologies & wine
The magazine l'Union Gironde des Vins de Bordeaux about the role of new technologies in the wine industry.
8 views
Dr. Jana Gross
- Apr 11, 2022
- 1 min
Are you wondering how data benefits marketing and companies?
I am happy to offer together with SUPSI - Scoula universitaria professionale della Svizzera italiana a course on data-driven marketing....
26 views
Dr. Jana Gross
- Oct 31, 2021
- 1 min
Brand Storytelling on Social Media
Speaker at Webstage Masters
33 views
Dr. Jana Gross
- May 9, 2021
- 4 min
3 reasons why influencer marketing is more than advertising
Learning what influencer marketing is and why every company should think about a social media and influencer management.
22 views
Dr. Jana Gross
- Apr 18, 2021
- 4 min
Influencer marketing - Basics
Understanding and defining 10 important terms of influencer marketing.
21 views
Dr. Jana Gross
- Mar 28, 2021
- 4 min
7 terms of social media marketing
Understanding and defining 7 terms of social media marketing you should know.
47 views
Dr. Jana Gross
- Mar 7, 2021
- 4 min
3 myths about social media marketing
Why you should stop believing the following 3 myths about social media marketing.
18 views
Dr. Jana Gross
- Feb 14, 2021
- 2 min
Book Review: No Filter by Sarah Frier (rating: 8/10)
My book review on the book No Filter by Sarah Frier.
15 views
Dr. Jana Gross
- Jan 24, 2021
- 3 min
5 different forms of social media
Learning and understanding what different forms of social media exist.
18 views
Dr. Jana Gross
- Jan 3, 2021
- 2 min
Should you SHABE YOUR BRAND with me?
This article describes the mission and vision of the blog "SHABE your BRAND".
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